The Effect of Personalization Algorithm-Based Dark Patterns on Consumer Decision Distortion: Integration of Business Ethics and Behavioral Economics Perspectives on E-Commerce Platforms. Multicore International Journal of Multidisciplinary (MIJM), [S. l.], v. 2, n. 1, p. 46–51, 2026. DOI: 10.64123/mijm.v2.i1.5. Disponível em: https://journal.marasofipublishing.co.id/index.php/mijm/article/view/127. Acesso em: 30 may. 2026.